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|ASP Global Webinars 2017|
Webinars are a great way of learning new strategic tools or polishing up your
business skills from your own home or office!
The Association for Strategic Planning is delighted to announce the 2016 strategy webinar series designed to
enable strategic professionals throughout the world keep up to date with topics of interest and the strategic
tools. Take this opportunity to further develop your skills on a variety of topics aligned with
Strategic Thinking, Planning and Action.
We have assembled a series of topics and expert speakers to support professionals who have some
familiarity and interest in each topic and want to learn more to apply in their own organization and
practice. All the webinars are educational in nature and may provide additional reading material
either as pre-reading or as follow up to the topic. Some of the information will be helpful to those
taking the ASP Certification in Strategy Planning. Live webinars will provide an opportunity for you
to ask questions through the moderator.
Building Strategy from the Future
Join this webinar to learn a practical framework for
About the Speaker: Frank Spencer
Frank holds a Master of Arts in Strategic Foresight from Regent University,
No webinar this month since ASP Conference takes place.
Blind Spot: Uncovering the Potential of Relationships with Your Customers
Valued customer relationships largely determines the valuation of companies
in the world today. So innovation must be in the service of acquiring and
building these relationships over time.
This webinar provides concrete steps you can take to determine
that type of relationship customers seek and to advance it
through the design of products and services.
About the Speaker:Steven Diller
Over the past 20+ years, and as the founder of Scansion, Steve has
been a leader in the development of techniques for the uncovering of
the meaningful experiences and valued relationships customer
seek. Towards those ends, he’s worked with companies such as Chrysler,
AAA, eBay, Mitsubishi, Gannett, Intel, Del Monte, Electrolux, Cardtronics,
and P&G, creating winning innovation strategies. Steve co-authored
the book, Making Meaning, while Director of Innovation and
Partner at Cheskin, and the new book Blind Spot, focusing on the Relationship
Economy, out this October.
Recordings of our 2016 Webinar Series can be viewed here.